AUDIENCE BUILDING
We apply your heat model to find the right accounts and the right people, so every demand play we run targets the right audience at the right time.
"Zystems assembles a consistent pipeline demand engine that follows a methodology most partners understand but have difficulty successfully implementing on their own."
Korstiaan Hardam
You have a list of logos, but no idea who's buying.
Your reps are chasing logos that look good on paper, and wasting time trying to find the right people to talk to. Meanwhile, the people who need you are on your competitors' pages, in communities and on social, and nobody on your team knows they exist.
ZYSTEMS CAN:
Find the accounts and people that look like your best customers
Name which decision-makers are looking right now
Map the entire buying group
We find the right accounts, net new or named.
Net new
Greenfield accounts, found for you.
Companies you don't know about, sourced and scored to your best fits.
Named accounts
Your named accounts, scored for you.
Vendor named accounts, partner registrations, the logos sales wants.
We find the right people inside them.
Signal
High-intent contacts
The person behind the signal, not just the logo.
Who acted, where and when: your site, our plays, competitor pages, communities.
Detail
Full contact details
Everything a play needs to reach them.
Role, profile, email and mobile, each checked, so bad data never burns your domain.
What we build.
We don't hand sales a spreadsheet. The audience is what the plays run on, and what reaches your reps are the top leads.
A scored account list, net new and named
Every account tiered, with its heat and the evidence behind both in plain language, ready for a rep to use.
The people behind the heat
The contacts who acted at your hottest accounts, each with their committee mapped and verified, ready for the plays.
Yours at day 90
The lists, the sources and the rules that built them, handed over in a private repo.
Start building your demand system now.
Book your 30-minute strategy call now to start growing your self-sourced pipeline.
